Green Tourism

Walking BootsQualmark will be managed by Cartwheel. Cartwheel has an environmental policy and is a Gold Award winner under the Green Tourism Business Scheme.

The practical measures taken to ensure that this project has minimal negative environmental impact include surveys printed on paper from sustainable sources and rationalisation of travel for meetings with the businesses.

The project makes good use of ICT through specialist survey software and hardware. Consideration has also been given to “on-line” questionnaires and this will be further investigated in the future, however there are disadvantages to these, not least the cost issues.

BikingThe questionnaire includes a section about the importance the consumer places on “green” tourism and this will encourage both the consumer and the rural tourism business to consider these issues more seriously as well as providing important market intelligence.

Click here to view more details about Cartwheel’s green policies.

I already have an award winning business yet I was surprised at how much vital information Qualmark revealed about my customers' real thoughts about my business. I would definitely do this again.

Tim and Nicky Reed,
Tredethick Cottages

sponsors

Cartwheel European Defra SW Tourism